A designer will be ready to develop their existing skills by working with senior creative staff on a range of ambitious and innovative projects. Responsible for helping to drive the creative direction of campaigns, an understanding of typography, layout, animation and art direction will be needed to help the team produce the best work possible.
The specific details of a graphic designer’s role will vary depending on the role, but common activities include:
A graphic designer needs a wide range of design and creative capabilities. These include:
From time-to-time a designer may need to work hours that aren’t typical, so a flexible approach is needed to get the best from the job. Communication is a big part of the job, so the designer must feel confident enough to contribute to the entire creative process. Keeping a finger on the pulse of current trends is also key when moving towards promotion and recognition.